سنجش اثر رشد سرمایه اجتماعی بر چرخه مدیریت دانش در بانک‌ها با رویکرد الگوگزینی رقابتی

نوع مقاله : مقاله پژوهشی با اصالت

نویسندگان

1 استادیار، دانشکده مدیریت، دانشگاه خوارزمی، تهران، ایران

2 کارشناسی ارشد مدیریت، دانشگاه خوارزمی، تهران، ایران

چکیده

عملکرد هر سازمانی متأثر از سرمایه‌های مختلف اجتماعی، انسانی، مالی و طبیعی است؛ در این میان عامل سرمایه اجتماعی در رابطه مستقیم با عوامل انسانی است و به جهت اشاعه در کل فضای سازمان مورد توجه تحقیقات وسیعی قرار گرفته است. از دیدگاه مدیریت دانش، یافتن عوامل تأثیرگذار در رشد و یا افول سرمایه اجتماعی و شناخت رابطه آن با فرآیندهای مدیریت دانش و عملکرد سازمان­ها به‌عنوان یک مسئله مهم ذهن مدیران و رهبران سازمان­هایی که به دنبال استفاده از مدیریت دانش برای کسب مزیت رقابتی در سازمان خود می­باشند را با خود جلب نموده است. از سوی دیگر اثر رشد سرمایه‌های اجتماعی در سازمان‌های مختلف با توجه به نوع فعالیت بنگاه­ها متفاوت می‌باشد و در نتیجه بنگاه­های با نوع فعالیت مشابه احتمالاً اثرات مشابه­تری از این جنبه می­توانند داشته باشند. در این مقاله عوامل مؤثر در تقویت سرمایه اجتماعی و رابطه‌این معیارها با یکدیگر و همچنین تأثیر این معیارها بر روی چرخه مدیریت دانش سازمانی برای دو بانک پیشروی کشور با توجه به نوع فعالیت مشابه آنها در صنعت بانکداری در حوزه مدیریت دانش با رویکرد الگوگزینی رقابتی به‌منظور در دسترس قراردادن نتایج برای مدیران هر دو بانک بدون ذکر نام آنها برای طرفین مورد بررسی قرار گرفته است. مدل دنپ برای سنجش میزان تأثیر معیارها و زیر معیارهای سرمایه اجتماعی و رتبه­بندی بر حسب درجه اهمیت آن­ها به کار گرفته شده است. در نهایت با استفاده از روش معادلات ساختاری با استفاده از نرم‌افزار SmartPLS میزان تأثیر عوامل سرمایه اجتماعی بر چرخه مدیریت دانش بررسی شده است. نتایج تحقیق پتانسیل­های بهبود را برای هر دو بانک نشان می­دهد، به گونه­ایی که می‌توان با تبیین سیاست­هایی جهت تقویت سرمایه اجتماعی در بانکی که بعد خاصی از سرمایه اجتماعی و تأثیر آن بر مدیریت دانش نسبت به دیگری در آن ضعیف­تر می­باشد موجبات تقویت چرخه مدیریت دانش برای هر دو بانک را فراهم نمود.

کلیدواژه‌ها

عنوان مقاله [English]

Investigating the Social Capital Effect on Knowledge Management Cycle in Banks: Competitive Benchmarking Approach

نویسندگان [English]

  • Mahdi SadatRasool 1
  • Ruhollah Nouri 1
  • Atefeh Montakhab rad 2
1 Assistant professor, Department of Management, Kharzami University, Tehran, Iran
2 Master of Management, Kharzami University, Tehran, Iran
چکیده [English]

Each organization's function is influenced by intangible and intangible factors of both internal and external, some of which are social capital that is directly related to human factors. Social capital can be considered as a widespread research effort in order to spread the entire space of the organization. Finding effective factors in the growth or decline of social capital and recognizing its relationship with knowledge management processes and the performance of organizations as an important issue for the minds of managers and leaders of organizations that seek to use knowledge management to gain competitive advantage in their organization are very important. In this paper, the factors affecting the strengthening of social capital and the relationship between these criteria with each other, as well as the impact of these criteria on the organizational knowledge management cycle for the two banks, have been investigated by a competitive modeling approach. The DENP model has been used to measure the impact of social capital criteria and sub criteria and ranking on their importance. Finally, using the Structural Equation Method, using the SmartPLS software, the effect of social capital factors on the knowledge management cycle is investigated. The results of the research show that by explaining policies to strengthen these indicators in these two organizations, it facilitated the creation, organization, sharing and utilization of organizational knowledge and influenced the knowledge and strategic goals of banks.
In this paper, the factors affecting the strengthening of social capital and the relationship between these criteria with each other, as well as the impact of these criteria on the organizational knowledge management cycle for the two banks, have been investigated by a competitive modeling approach. The Denp model has been used to measure the impact of social capital criteria and sub criteria and ranking on their importance. Finally, using the Structural Equation Method, using the SmartPLS software, the effect of social capital factors on the knowledge management cycle is investigated. The results of the research show that by explaining policies to strengthen these indicators in these two organizations, it facilitated the creation, organization, sharing and utilization of organizational knowledge and influenced the knowledge and strategic goals of banks.

کلیدواژه‌ها [English]

  • Social capital
  • knowledge creation
  • competitive benchmarking
  • knowledge sharing
  • knowledge organization

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مدیریت دانش سازمانی
دوره 3، شماره 4 - شماره پیاپی 11
شماره پیاپی 11، فصلنامه زمستان
اسفند 1399
صفحه 141-169

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  • تاریخ دریافت: 13 آبان 1399
  • تاریخ بازنگری: 01 اسفند 1399
  • تاریخ پذیرش: 20 بهمن 1399

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